Tuesday, February 9, 2010

Learn the social media skills that can help you get a job

If you're heading into public relations, journalism or any kind of strategic communication, it's vital that you understand how to leverage social media, both as an information-gathering tool, and as a broadcast platform to build audience and extend your brand.

Go into a job interview with a real understanding of this stuff, you will have an advantage over the old people you may be competing with.

But this goes way beyond posting to Facebook.

Want to get started?

Readers of this blog are invited my Magazine Writing class, Wednesday, Feb. 10, 2-3 on the seventh floor of DuBois Library to the Poynter NewsU Webinar, featuring author Mark Briggs. The title: Innovation on the Front Lines of Journalism

Here's the blurb from Poynter:
Harness the latest digital technology - including blogs, social media and databases - to take control of your future in journalism....

Join "Journalism 2.0" author Mark Briggs in this Webinar on Wednesday, Feb. 10. He will highlight key points from his latest book, "Journalism Next: A Practical Guide to Digital Reporting and Publishing." You'll learn how to incorporate journalism's best practices with digital media to cover news, build communities and much more.

This webinar costs more than $20 to watch online. But you can come to my class and watch it for free. Plus you'll be mixing it up with some of the smartest students out there. Introduce yourself when you arrive.
--Prof. BJ Roche

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